Parents' FAQ Can't find an answer to your question? Email us your question and we'll answer it as quickly as possible. What is the Gift Card for Kids Program? The program collects all used and unused gift cards to convert into cash to be used for your child's school or organization. There are millions of used or unused gift cards in wallets, purses and lying on dressers waiting to expire or be thrown away. By collecting them we convert the remaining value to cash for your child's school or organization. back to Parent-Specific FAQ